PROFOUND
Modern Bookstore















Profound is an independent bookstore for thought-provoking books and magazines that are as considered in their design and craft as they are in content. Its curated selection includes the finest in architecture, art, design, photography, cooking, and travel.

A full brand identity, including logos, business stationery, branded products, posters, and website were designed to reflect the brand’s thoughtfulness and sophistication.
PROJECT TYPE
Brand Identity
CREDITS
Supervisor: Timothy Samara
Designer: Shirley Wang
© Shirley Wang




© Shirley Wang 2020